Actress and entrepreneur Paru Gulati made an impressive debut at the 78th Cannes Film Festival as she attended the world premier of Eddington, the latest film by the famous director, Ari Aster. But it wasn’t just her presence that made the headlines, it was her bold and deeply personal fashion choice.
In an unprecedented style move, Parul stepped on the red carpet in a strapless black dress made entirely of braided hair. The custom outfit featured a sweetheart neckline, asymmetrical hem, and intricately sculpted braids that gave a body-hugging look, embracing her figure. The brains flowed down creating a dramatic finish. The outfit reportedly took over a month to come to life, requiring the dedication of 12 skilled artisans. This bold and stunning masterpiece was the outcome of countless painstaking hours of intricate and detailed craftsmanship.
Complementing her show-stopping look, Parul Gulati accessorised her attire with statement diamond earrings, bold chunky ring, and open-toe black heels.
The purpose of this unique hair-made dress was not just to stand out, but served as a celebration of Parul’s journey as the founder of Nish Hair, a hair extension brand that empowers women to embrace their beauty with confidence.
In a short interview on the red carpet, she explained her emotional and creative intent behind the look – “I’m the founder of this company called Nish Hair so I’m wearing my own hair. It’s my story that I’ve weaved braid by braid into this along with my designer friend Mohit Rai who brought my vision to life.”
Parul Gulati’s extraordinary ensemble was conceptualised by her and brought to life be renowned stylish and designer Mohit Rai, alongside Riddhi Bansal. The outfit not only showcased her entrepreneurial spirit but also redefined red carpet fashion as a platform for personal storytelling and self-expression.
Parul merged fashion with entrepreneurship and art with identity by wearing her own product on one of the world’s most prestigious red carpets. Her Cannes debut marks more than just a fashion statement. Her look served as a symbol of her ambition and originality.
